It's an iconic line from the comic books from which the world's most successful film franchise draws its inspiration.
In Abilene on Friday night, they did. On the big screen, with the premiere of "Avengers: Endgame." But they also assembled in front of the Cinemark Abilene theater on East Overland Trail.
There, a group of about a dozen costumed actors gathered for fun. Sure, they were heading into the 7 p.m. showing of the most anticipated movie of the summer season. They also wanted to make a little magic beforehand.
"It adds another element to (seeing the movie)," Jonathan Baker said. "When you're there and you see the kids, you see their faces light up when they see the person they're about to go watch, it's worth the price of some of these costumes."
Baker, 20, dressed as Captain America, in the movie played by Chris Evans. He started cosplaying (costume playing) thanks to his being hired as a birthday party entertainer. At first, he was not dressing as superheroes.
Eventually, Captain America fell in his lap and he ran with it.
Kaden Kerby, dressed a Star-Lord of the Guardians of the Galaxy, joined Jonathan Baker (Captain America) and Christian Jay (Spider-Man) in costume for a showing of "Avengers: Endgame" at Cinemark Abilene Friday. The latest installment in the Marvel Cinematic Universe was the talk of the world this past weekend while earning a record $1.2 billion in its opening five days. (Photo: Contributed photo)
Christian Jay, 20, and Peyton Scroggins, 19, were part of the group with Baker.
Jay, who dressed as Spider-Man, said he remembers his favorite Marvel character's introduction to the movie universe like it was yesterday.
First appearing in a trailer for "Captain America: Civil War" in 2016, Jay said he rushed to show his sister the video. Both students at Wylie High School at the time, he burst into her lunch period to share the joy.
"I ran out of my class and into my sister's lunch period," Jay said. "I showed her the trailer and at the end, when Spider-Man shows up, we both screamed."
It's that level of appreciation from fans such as Baker and Jay that catapulted the movie Marvel universe into the stratosphere. "Endgame" beat box office records after just one weekend.
Worldwide, the movie earned more than $1.2 billion, by far the highest-grossing first weekend in cinema history. In Abilene, all three major showplaces — Cinemark, Premiere Lux Cine 10 and Century — offered multiple showings.
The three-plus hour run-time couldn't possibly scare away any of these die-hard fans.
It's an important series of movies, offering more than just entertainment to those who invest their time and money in the films being produced.
"It’s an escape, a place to go when I don’t have one, a family and friends when I don’t have any," Scroggins, 19, said. "It’s nice that no matter what is happening, be it stressful or sad or whatever, I have that place to escape to, these characters that I relate to and love so much.
"I grew up reading comics so it’s also my dreams kind of coming true, and reliving a sense of childlike wonder."